Shopify vs Wix2026
Shopify
Web Hosting
The world's leading e-commerce platform for building and scaling an online store.
Wix
Web Hosting
The world's most popular website builder with 250 million users and complete creative freedom.
Our Verdict
Wix is the more affordable option with a free tier.
Choose Shopify if…
teams that need more power and don't mind paying for it
Choose Wix if…
budget-conscious buyers who want to start for free or at lower cost
Side-by-Side Comparison
Green highlight = advantage on that metric.
| Feature | Shopify | Wix |
|---|---|---|
| Pricing | ||
| Pricing model | Subscription | Freemium |
| Starting price | $29/mo | $17/mo |
| Free tier | ||
| Free trial | 3 days | |
| Ratings & Reviews | ||
| User rating | No reviews yet | No reviews yet |
| Features & Capabilities | ||
| Best for | teams of all sizes | teams of all sizes |
| Tracked features | 14 | — |
| Company | ||
| Founded | 2006 | 2006 |
| Verified listing | ||
Pricing
Shopify
SubscriptionWix
FreemiumShopify
$29/moWix
$17/moShopify
Wix
Shopify
3 daysWix
Ratings & Reviews
Shopify
No reviews yetWix
No reviews yetFeatures & Capabilities
Shopify
teams of all sizesWix
teams of all sizesShopify
14Wix
—Company
Shopify
2006Wix
2006Shopify
Wix
Key Differences
Shopify
Subscription
Wix
✓Freemium
Shopify
$29/mo
Wix
✓$17/mo
Shopify
3 days✓
Wix
Not available
Shopify is best for…
Strengths
- Powers 4.6M+ stores worldwide
- 8,000+ app integrations
- Built-in payment processing
- Excellent POS for omnichannel
Wix is best for…
Strengths
- Most popular website builder globally
- Complete drag-and-drop freedom
- 900+ templates
- AI website builder included
Pricing Comparison
Shopify
From $29/mo
Basic plan from $29/month. Shopify at $79/month. Advanced at $299/month.
Wix
From $17/mo
Free plan with Wix branding. Light from $17/month billed annually.
Pricing information is verified periodically. Visit each vendor's pricing page for current rates and plan details.
Feature Comparison
Only in Shopify
- Online Store
- Payment Processing
- Inventory Management
- Abandoned Cart Recovery
- Product Reviews
- POS System
- Shipping Management
- Loyalty Programmes
Alternatives & More Comparisons
Alternatives to Shopify
Alternatives to Wix
Frequently Asked Questions
- What is the main difference between Shopify and Wix?
- Wix is the more affordable option with a free tier. Choose Shopify if you need it for teams that need more power and don't mind paying for it. Choose Wix if you need it for budget-conscious buyers who want to start for free or at lower cost.
- Is Shopify cheaper than Wix?
- Wix is cheaper at From $17/mo vs From $29/mo. Note that pricing tiers vary — check each vendor's current pricing page for up-to-date details.
- Can I switch from Shopify to Wix?
- Yes — most teams can migrate from Shopify to Wix with a data export/import process. Check whether both tools support CSV or API data export before starting. It's advisable to run both tools in parallel for a short period to verify your data migrated correctly.
- Does Shopify or Wix offer a free trial?
- Shopify offers a free trial of 3 days. Wix does not currently offer a free trial — check their pricing page for any trial promotions.
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