Wix
VerifiedThe world's most popular website builder with 250 million users and complete creative freedom.
Freemium
$17/mo
No free trial
All company sizes
Apr 2026
What is Wix?
Wix is the most widely used website builder in the world with 250 million+ users across 190 countries. Its drag-and-drop editor gives complete design freedom — elements can be placed anywhere on the canvas, unlike the constrained grid systems of competitors. Wix includes 900+ designer-made templates, an AI website builder (Wix ADI), e-commerce, booking system, blog, SEO tools, and a comprehensive app market. Wix is the natural first choice for users who want the most flexibility and the largest template library without learning to code.
Pricing
freemium
$17/month
Free plan with Wix branding. Light from $17/month billed annually.
Pricing may have changed. Always verify on the vendor's website.
Who is Wix best for?
Popular in these industries:
Pros & Cons
Pros
- Most popular website builder globally
- Complete drag-and-drop freedom
- 900+ templates
- AI website builder included
- Huge app market
Cons
- Free plan shows Wix ads and uses Wix domain
- Cannot switch templates after publishing
- Can generate messy code affecting SEO
- Storage limited on entry plans
Frequently Asked Questions
- Is Wix free?
- Wix offers a free tier with limited features. Paid plans start at $17/month for more advanced functionality.
- What is Wix used for?
- The world's most popular website builder with 250 million users and complete creative freedom.