Constant Contact vs Mailchimp2026
Constant Contact
Email Marketing
One of the most trusted email marketing platforms for small businesses and non-profits.
Mailchimp
Email Marketing
The world's most popular email marketing platform with automation, landing pages, and a website builder.
Our Verdict
Mailchimp is the more affordable option with a free tier.
Choose Constant Contact if…
teams at the small to mid-sized businesses stage and teams that need more power and don't mind paying for it
Choose Mailchimp if…
teams at the small to mid-sized businesses stage and budget-conscious buyers who want to start for free or at lower cost
Side-by-Side Comparison
Green highlight = advantage on that metric.
| Feature | Constant Contact | Mailchimp |
|---|---|---|
| Pricing | ||
| Pricing model | Subscription | Freemium |
| Starting price | $12/mo | $13/mo |
| Free tier | ||
| Free trial | 60 days | |
| Ratings & Reviews | ||
| User rating | No reviews yet | No reviews yet |
| Features & Capabilities | ||
| Best for | small to mid-sized businesses | small to mid-sized businesses |
| Tracked features | 7 | 11 |
| Company | ||
| Founded | 1995 | 2001 |
| Verified listing | ||
Pricing
Constant Contact
SubscriptionMailchimp
FreemiumConstant Contact
$12/moMailchimp
$13/moConstant Contact
Mailchimp
Constant Contact
60 daysMailchimp
Ratings & Reviews
Constant Contact
No reviews yetMailchimp
No reviews yetFeatures & Capabilities
Constant Contact
small to mid-sized businessesMailchimp
small to mid-sized businessesConstant Contact
7Mailchimp
11Company
Constant Contact
1995Mailchimp
2001Constant Contact
Mailchimp
Key Differences
Constant Contact
Subscription
Mailchimp
✓Freemium
Constant Contact
60 days✓
Mailchimp
Not available
Constant Contact
7 tracked features
Mailchimp
✓11 tracked features
Constant Contact is best for…
Strengths
- 60-day free trial — longest in email marketing
- Phone support available
- Strong for non-profits and events
- Good list management and segmentation
Mailchimp is best for…
Strengths
- Very easy for beginners
- Generous free plan
- Huge template library
- Strong e-commerce integrations
Pricing Comparison
Constant Contact
From $12/mo
Lite plan from $12/month for up to 500 contacts.
Mailchimp
From $13/mo
Free for up to 500 contacts. Essentials from $13/month.
Pricing information is verified periodically. Visit each vendor's pricing page for current rates and plan details.
Feature Comparison
Only in Constant Contact
- SMS Marketing
Both tools
- Email Marketing
- Email Templates
- List Segmentation
- Landing Pages
- API Access
- Social Scheduling
Only in Mailchimp
- A/B Testing
- Marketing Automation
- Pop-ups & Forms
- Transactional Email
- Zapier Integration
Alternatives & More Comparisons
Alternatives to Constant Contact
Alternatives to Mailchimp
Frequently Asked Questions
- What is the main difference between Constant Contact and Mailchimp?
- Mailchimp is the more affordable option with a free tier. Choose Constant Contact if you need it for teams at the small to mid-sized businesses stage and teams that need more power and don't mind paying for it. Choose Mailchimp if you need it for teams at the small to mid-sized businesses stage and budget-conscious buyers who want to start for free or at lower cost.
- Is Constant Contact cheaper than Mailchimp?
- Constant Contact is cheaper at From $12/mo vs From $13/mo. Note that pricing tiers vary — check each vendor's current pricing page for up-to-date details.
- Can I switch from Constant Contact to Mailchimp?
- Yes — most teams can migrate from Constant Contact to Mailchimp with a data export/import process. Check whether both tools support CSV or API data export before starting. It's advisable to run both tools in parallel for a short period to verify your data migrated correctly.
- Does Constant Contact or Mailchimp offer a free trial?
- Constant Contact offers a free trial of 60 days. Mailchimp does not currently offer a free trial — check their pricing page for any trial promotions.
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