Make vs Sprout Social2026
Make
Marketing Automation
Visual no-code automation platform — the most powerful Zapier alternative for complex workflows.
Sprout Social
Social Media Management
Enterprise social media management platform with deep analytics, social listening, and CRM integration.
Our Verdict
Make has the pricing advantage with a free tier.
Choose Make if…
budget-conscious buyers who want to start for free or at lower cost
Choose Sprout Social if…
teams at the mid-market companies stage and teams that need more power and don't mind paying for it
Side-by-Side Comparison
Green highlight = advantage on that metric.
| Feature | Make | Sprout Social |
|---|---|---|
| Pricing | ||
| Pricing model | Freemium | Subscription |
| Starting price | $11/mo | $249/mo |
| Free tier | ||
| Free trial | 30 days | |
| Ratings & Reviews | ||
| User rating | No reviews yet | No reviews yet |
| Features & Capabilities | ||
| Best for | teams of all sizes | mid-market companies |
| Tracked features | 4 | 9 |
| Company | ||
| Founded | 2012 | 2010 |
| Verified listing | ||
Pricing
Make
FreemiumSprout Social
SubscriptionMake
$11/moSprout Social
$249/moMake
Sprout Social
Make
Sprout Social
30 daysRatings & Reviews
Make
No reviews yetSprout Social
No reviews yetFeatures & Capabilities
Make
teams of all sizesSprout Social
mid-market companiesMake
4Sprout Social
9Company
Make
2012Sprout Social
2010Make
Sprout Social
Key Differences
Make
Freemium✓
Sprout Social
Subscription
Make
$11/mo✓
Sprout Social
$249/mo
Make
Not available
Sprout Social
✓30 days
Make
4 tracked features
Sprout Social
✓9 tracked features
Make is best for…
Strengths
- Visual canvas easier for complex workflows
- Much cheaper than Zapier at scale
- 1,000 operations free per month
- Better error handling than Zapier
Sprout Social is best for…
Strengths
- Best-in-class social analytics and reporting
- Social listening across the web
- CRM-connected social data
- Smart Inbox for all message management
Pricing Comparison
Make
From $10.59/mo
Free for 1,000 operations/month. Core from $10.59/month.
Sprout Social
From $249/mo
Standard plan from $249/seat/month billed annually.
Pricing information is verified periodically. Visit each vendor's pricing page for current rates and plan details.
Feature Comparison
Only in Make
- Workflow Integration
- Workflow Automation
- Marketing Automation
Both tools
- API Access
Only in Sprout Social
- Social Scheduling
- Social Analytics
- Social Listening
- Content Calendar
- Approval Workflows
- Dashboard & Reporting
- CSAT Surveys
- Team Collaboration
Frequently Asked Questions
- What is the main difference between Make and Sprout Social?
- Make has the pricing advantage with a free tier. Choose Make if you need it for budget-conscious buyers who want to start for free or at lower cost. Choose Sprout Social if you need it for teams at the mid-market companies stage and teams that need more power and don't mind paying for it.
- Is Make cheaper than Sprout Social?
- Make is cheaper at From $10.59/mo vs From $249/mo. Note that pricing tiers vary — check each vendor's current pricing page for up-to-date details.
- Can I switch from Make to Sprout Social?
- Yes — most teams can migrate from Make to Sprout Social with a data export/import process. Check whether both tools support CSV or API data export before starting. Sprout Social offers a free trial, so you can test it before cancelling Make.
- Does Make or Sprout Social offer a free trial?
- Sprout Social offers a free trial of 30 days. Make does not currently offer a free trial.