Skip to content
Moz Pro logo
Alternatives4 verified

Best Alternatives to Moz Pro

4 alternatives to Moz Pro — compared by pricing, features, and the use cases where each one is a better fit.

Moz Pro is from $99/mo seo tools software. SEO software with keyword research, rank tracking, link building, and site audits. Teams typically look for alternatives when smaller keyword database than semrush.

You're replacing

Pricing: From $99/mo
Best for: SMBs
Trial: 30 days
Founded: 2004

Why teams look for Moz Pro alternatives:

  • Smaller keyword database than Semrush
  • Rank tracking limited on entry plans
  • Slower to add new features

All Moz Pro Alternatives (4)

Top Pick
Semrush logo

Semrush

Direct alternative

The industry-leading SEO and digital marketing platform for keyword research, site audits, and competitor analysis.

From $139.95/mo7-day trial✓ Verified
Serpstat logo

Serpstat

Direct alternative

All-in-one SEO platform for keyword research, rank tracking, and competitor intelligence.

From $59/mo7-day trial✓ Verified
Ubersuggest logo

Ubersuggest

Direct alternative

Affordable SEO tool with keyword research, competitor analysis, and content ideas for small businesses.

Free tier available✓ Verified
Ahrefs logo

Ahrefs

Direct alternative

The most powerful SEO toolset for backlink analysis, keyword research, and competitive intelligence.

From $129/mo✓ Verified

Cheaper Alternatives to Moz Pro

These tools cost less than Moz Pro's From $99/mo pricing, or offer a free tier.

Serpstat logo

Serpstat

From $59/mo

All-in-one SEO platform for keyword research, rank tracking, and competitor intelligence.

Free trialvs Moz Pro
Ubersuggest logo

Ubersuggest

Free tier available

Affordable SEO tool with keyword research, competitor analysis, and content ideas for small businesses.

Compare Moz Pro Head-to-Head

Side-by-side comparisons across pricing, features, and ratings.

Frequently Asked Questions

What are the best alternatives to Moz Pro?
The top alternatives to Moz Pro are Semrush, Serpstat, Ubersuggest. Each offers a different approach to pricing and features — use the comparison links on this page to put them side-by-side before deciding.
Is there a free alternative to Moz Pro?
Yes — Ubersuggest offers a free tier. Check its tool page for feature limits on the free plan.
Why do teams switch away from Moz Pro?
Common reasons include: smaller keyword database than semrush; rank tracking limited on entry plans. Before switching, use the comparison pages on this site to verify whether an alternative actually solves the specific issue you're facing.
What is the best Moz Pro alternative for small teams?
Serpstat is a strong option for small teams — it's positioned for SMBs and starts at from $59/mo. Compare Moz Pro vs Serpstat using the comparison link on this page.
How do I switch from Moz Pro to an alternative?
Most SEO Tools tools support CSV or API data export. Before switching: (1) export all your data from Moz Pro, (2) sign up for a free trial of your chosen alternative, (3) test the import before cancelling Moz Pro. Use the comparison pages on this site to verify feature parity before committing.

Explore Moz Pro