Subscription
$129/mo
No free trial
All company sizes
Apr 2026
What is Ahrefs?
Ahrefs is one of the two dominant SEO platforms alongside Semrush, trusted by SEO professionals at companies like Netflix, Uber, LinkedIn, and Adobe. It has the world's most active web crawler (second only to Google), giving it the most accurate and comprehensive backlink database available. Ahrefs covers keyword research across 10 search engines, rank tracking, site audits, content gap analysis, and competitor research. Its Keywords Explorer contains 28 billion+ keywords and its Site Explorer provides the most detailed backlink profile analysis of any tool. Ahrefs is the preferred tool for serious link builders and content strategists.
Key Features
Pricing
subscription
$129/month
Lite plan from $129/month. Standard at $249/month. Annual billing saves 2 months.
Pricing may have changed. Always verify on the vendor's website.
Who is Ahrefs best for?
Popular in these industries:
Pros & Cons
Pros
- Most accurate backlink database available
- 28B+ keyword database across 10 search engines
- Best-in-class competitor content analysis
- Content Gap tool finds quick wins
- Regular product improvements
Cons
- No free trial — $129 minimum to start
- Lite plan has limited historical data
- Can be expensive for small teams
- Reporting less polished than Semrush
Frequently Asked Questions
- What is Ahrefs used for?
- The most powerful SEO toolset for backlink analysis, keyword research, and competitive intelligence.
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