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Moz Pro

Verified

SEO software with keyword research, rank tracking, link building, and site audits.

Visit Moz ProSubscription· from $99/mo30-day free trialCompare →
Pricing

Subscription

Starting price

$99/mo

Free trial

30-day trial

Best for

SMBs (50–500)

Data verified

Apr 2026

What is Moz Pro?

Moz Pro is one of the most respected SEO platforms, known for its Domain Authority metric which has become an industry standard. Includes keyword research, rank tracking, on-page guidance, backlink analysis, and site audits. The MozBar browser extension and beginner-friendly interface make it popular with new SEO practitioners.

Key Features

Pricing

subscription

$99/month

30-day free trial

Starter plan at $99/month. Annual billing saves 20%.

Pricing may have changed. Always verify on the vendor's website.

Who is Moz Pro best for?

Best for

Moz Pro is designed for small to medium-sized businesses.

Popular in these industries:

Pros & Cons

Pros

  • Industry-standard Domain Authority metric
  • Beginner-friendly interface
  • 30-day free trial
  • Excellent community and learning resources
  • Strong local SEO with Moz Local

Cons

  • Smaller keyword database than Semrush
  • Rank tracking limited on entry plans
  • Slower to add new features

Frequently Asked Questions

Does Moz Pro offer a free trial?
Yes, Moz Pro offers a 30-day free trial. No credit card required in most cases.
What is Moz Pro used for?
SEO software with keyword research, rank tracking, link building, and site audits.
Who is Moz Pro best for?
Moz Pro is primarily designed for small and medium-sized businesses.

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