Moz Pro vs Semrush2026
Moz Pro
SEO Tools
SEO software with keyword research, rank tracking, link building, and site audits.
Semrush
SEO Tools
The industry-leading SEO and digital marketing platform for keyword research, site audits, and competitor analysis.
Our Verdict
Moz Pro has the pricing advantage ($99/mo vs $140/mo).
Choose Moz Pro if…
teams at the small to mid-sized businesses stage
Side-by-Side Comparison
Green highlight = advantage on that metric.
| Feature | Moz Pro | Semrush |
|---|---|---|
| Pricing | ||
| Pricing model | Subscription | Subscription |
| Starting price | $99/mo | $140/mo |
| Free tier | ||
| Free trial | 30 days | 7 days |
| Ratings & Reviews | ||
| User rating | No reviews yet | No reviews yet |
| Features & Capabilities | ||
| Best for | small to mid-sized businesses | teams of all sizes |
| Tracked features | 6 | 10 |
| Company | ||
| Founded | 2004 | 2008 |
| Verified listing | ||
Pricing
Moz Pro
SubscriptionSemrush
SubscriptionMoz Pro
$99/moSemrush
$140/moMoz Pro
Semrush
Moz Pro
30 daysSemrush
7 daysRatings & Reviews
Moz Pro
No reviews yetSemrush
No reviews yetFeatures & Capabilities
Moz Pro
small to mid-sized businessesSemrush
teams of all sizesMoz Pro
6Semrush
10Company
Moz Pro
2004Semrush
2008Moz Pro
Semrush
Key Differences
Moz Pro
$99/mo✓
Semrush
$140/mo
Moz Pro
6 tracked features
Semrush
✓10 tracked features
Moz Pro is best for…
Strengths
- Industry-standard Domain Authority metric
- Beginner-friendly interface
- 30-day free trial
- Excellent community and learning resources
Semrush is best for…
Strengths
- Most complete SEO data available
- Covers SEO PPC content and social
- 25B keyword database
- Unmatched competitive intelligence
Pricing Comparison
Moz Pro
From $99/mo
Starter plan at $99/month. Annual billing saves 20%.
Semrush
From $139.95/mo
Pro plan at $139.95/month. Annual billing saves 17%.
Pricing information is verified periodically. Visit each vendor's pricing page for current rates and plan details.
Feature Comparison
Both tools
- Keyword Research
- Rank Tracking
- Backlink Analysis
- Site Audit
- Competitor Analysis
- API Access
Only in Semrush
- Social Scheduling
- Social Analytics
- Dashboard & Reporting
- Content Calendar
Frequently Asked Questions
- What is the main difference between Moz Pro and Semrush?
- Moz Pro has the pricing advantage ($99/mo vs $140/mo).
- Is Moz Pro cheaper than Semrush?
- Moz Pro is cheaper at From $99/mo vs From $139.95/mo. Note that pricing tiers vary — check each vendor's current pricing page for up-to-date details.
- Can I switch from Moz Pro to Semrush?
- Yes — most teams can migrate from Moz Pro to Semrush with a data export/import process. Check whether both tools support CSV or API data export before starting. Semrush offers a free trial, so you can test it before cancelling Moz Pro.
- Does Moz Pro or Semrush offer a free trial?
- Both Moz Pro (30 days) and Semrush (7 days) offer free trials. Try both before committing.