ActiveCampaign vs GetResponse2026
ActiveCampaign
Email Marketing
Advanced email marketing and CRM automation platform for businesses serious about customer experience.
GetResponse
Email Marketing
All-in-one email marketing with landing pages, webinars, and automation in one platform.
Our Verdict
GetResponse is the more affordable option with a free tier.
Choose ActiveCampaign if…
teams at the small to mid-sized businesses stage and teams that need more power and don't mind paying for it
Choose GetResponse if…
teams at the small to mid-sized businesses stage and budget-conscious buyers who want to start for free or at lower cost
Side-by-Side Comparison
Green highlight = advantage on that metric.
| Feature | ActiveCampaign | GetResponse |
|---|---|---|
| Pricing | ||
| Pricing model | Subscription | Freemium |
| Starting price | $15/mo | $19/mo |
| Free tier | ||
| Free trial | 14 days | |
| Ratings & Reviews | ||
| User rating | No reviews yet | No reviews yet |
| Features & Capabilities | ||
| Best for | small to mid-sized businesses | small to mid-sized businesses |
| Tracked features | 15 | 11 |
| Company | ||
| Founded | 2003 | 1998 |
| Verified listing | ||
Pricing
ActiveCampaign
SubscriptionGetResponse
FreemiumActiveCampaign
$15/moGetResponse
$19/moActiveCampaign
GetResponse
ActiveCampaign
14 daysGetResponse
Ratings & Reviews
ActiveCampaign
No reviews yetGetResponse
No reviews yetFeatures & Capabilities
ActiveCampaign
small to mid-sized businessesGetResponse
small to mid-sized businessesActiveCampaign
15GetResponse
11Company
ActiveCampaign
2003GetResponse
1998ActiveCampaign
GetResponse
Key Differences
ActiveCampaign
Subscription
GetResponse
✓Freemium
ActiveCampaign
$15/mo✓
GetResponse
$19/mo
ActiveCampaign
14 days✓
GetResponse
Not available
ActiveCampaign
15 tracked features✓
GetResponse
11 tracked features
ActiveCampaign is best for…
Strengths
- Most powerful automation in its price class
- Built-in CRM included
- Predictive sending and content
- Excellent segmentation
GetResponse is best for…
Strengths
- Includes webinar hosting
- Good landing page builder
- AI email generator
- Free plan available
Pricing Comparison
ActiveCampaign
From $15/mo
Starter plan from $15/month for 1,000 contacts.
GetResponse
From $19/mo
Free for up to 500 contacts. Email Marketing from $19/month.
Pricing information is verified periodically. Visit each vendor's pricing page for current rates and plan details.
Feature Comparison
Only in ActiveCampaign
- Email Sequences
- SMS Marketing
- Contact Management
- Pipeline Management
- Lead Scoring
- Zapier Integration
- Send Time Optimisation
Both tools
- Email Marketing
- Email Templates
- Landing Pages
- Marketing Automation
- A/B Testing
- List Segmentation
- API Access
- Transactional Email
Only in GetResponse
- Push Notifications
- Video Conferencing
- Pop-ups & Forms
Alternatives & More Comparisons
Alternatives to ActiveCampaign
Alternatives to GetResponse
Frequently Asked Questions
- What is the main difference between ActiveCampaign and GetResponse?
- GetResponse is the more affordable option with a free tier. Choose ActiveCampaign if you need it for teams at the small to mid-sized businesses stage and teams that need more power and don't mind paying for it. Choose GetResponse if you need it for teams at the small to mid-sized businesses stage and budget-conscious buyers who want to start for free or at lower cost.
- Is ActiveCampaign cheaper than GetResponse?
- ActiveCampaign is cheaper at From $15/mo vs From $19/mo. Note that pricing tiers vary — check each vendor's current pricing page for up-to-date details.
- Can I switch from ActiveCampaign to GetResponse?
- Yes — most teams can migrate from ActiveCampaign to GetResponse with a data export/import process. Check whether both tools support CSV or API data export before starting. It's advisable to run both tools in parallel for a short period to verify your data migrated correctly.
- Does ActiveCampaign or GetResponse offer a free trial?
- ActiveCampaign offers a free trial of 14 days. GetResponse does not currently offer a free trial — check their pricing page for any trial promotions.
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