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Campaigner vs Klaviyo2026

Campaigner logo

Campaigner

Email Marketing

Email marketing platform with advanced segmentation, automation workflows, and A/B testing.

Pricing:From $59/mo
Free trial:30 days
Verified:Verified listing
VS
Klaviyo logo

Klaviyo

Email Marketing

The e-commerce email and SMS marketing platform used by 150,000+ Shopify and DTC brands.

Pricing:From $20/mo
Free trial:Not available
Verified:Verified listing

Our Verdict

Klaviyo is the more affordable option with a free tier.

Choose Campaigner if…

teams at the small to mid-sized businesses stage and teams that need more power and don't mind paying for it

Choose Klaviyo if…

teams at the small to mid-sized businesses stage and budget-conscious buyers who want to start for free or at lower cost

Side-by-Side Comparison

Green highlight = advantage on that metric.

Pricing

Pricing model

Campaigner

Subscription

Klaviyo

Freemium
Starting price

Campaigner

$59/mo

Klaviyo

$20/mo
Free tier

Campaigner

Klaviyo

Free trial

Campaigner

30 days

Klaviyo

Ratings & Reviews

User rating

Campaigner

No reviews yet

Klaviyo

No reviews yet

Features & Capabilities

Best for

Campaigner

small to mid-sized businesses

Klaviyo

small to mid-sized businesses
Tracked features

Campaigner

7

Klaviyo

13

Company

Founded

Campaigner

1999

Klaviyo

2012
Verified listing

Campaigner

Klaviyo

Key Differences

Campaigner

Subscription

Pricing model

Klaviyo

Freemium

Campaigner

$59/mo

Starting price

Klaviyo

$20/mo

Campaigner

30 days

Free trial

Klaviyo

Not available

Campaigner

7 tracked features

Feature breadth

Klaviyo

13 tracked features

Campaigner logo

Campaigner is best for…

Small to mid-sized businesses (SMBs)

Strengths

  • Advanced segmentation capabilities
  • 900+ email templates
  • Strong A/B testing
  • SMS marketing included
Klaviyo logo

Klaviyo is best for…

Small to mid-sized businesses (SMBs)
Teams that want to start for free

Strengths

  • Best e-commerce data integration of any email platform
  • Pre-built revenue-generating flows
  • Predictive analytics for LTV and churn
  • Email and SMS in one platform

Pricing Comparison

Campaigner logo

Campaigner

From $59/mo

Starter plan from $59/month for up to 5,000 contacts.

Free tierNo
Free trial30 days
Open sourceNo
View Campaigner pricing ↗
Klaviyo logo

Klaviyo

From $20/mo

Free for up to 250 contacts. Email from $20/month for 500 contacts.

Free tierYes
Free trialNo
Open sourceNo
View Klaviyo pricing ↗

Pricing information is verified periodically. Visit each vendor's pricing page for current rates and plan details.

Feature Comparison

Both tools

  • Email Marketing
  • SMS Marketing
  • Marketing Automation
  • Email Templates
  • A/B Testing
  • List Segmentation
  • API Access

Only in Klaviyo

  • Abandoned Cart Recovery
  • Drip Campaigns
  • Send Time Optimisation
  • Transactional Email
  • Dashboard & Reporting
  • Push Notifications

Alternatives & More Comparisons

Frequently Asked Questions

What is the main difference between Campaigner and Klaviyo?
Klaviyo is the more affordable option with a free tier. Choose Campaigner if you need it for teams at the small to mid-sized businesses stage and teams that need more power and don't mind paying for it. Choose Klaviyo if you need it for teams at the small to mid-sized businesses stage and budget-conscious buyers who want to start for free or at lower cost.
Is Campaigner cheaper than Klaviyo?
Klaviyo is cheaper at From $20/mo vs From $59/mo. Note that pricing tiers vary — check each vendor's current pricing page for up-to-date details.
Can I switch from Campaigner to Klaviyo?
Yes — most teams can migrate from Campaigner to Klaviyo with a data export/import process. Check whether both tools support CSV or API data export before starting. It's advisable to run both tools in parallel for a short period to verify your data migrated correctly.
Does Campaigner or Klaviyo offer a free trial?
Campaigner offers a free trial of 30 days. Klaviyo does not currently offer a free trial — check their pricing page for any trial promotions.

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