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folk CRM vs Keap2026

folk CRM logo

folk CRM

CRM

Lightweight CRM built for relationship-driven teams — agencies, investors, sales, and recruiters.

Pricing:From $20/mo
Free trial:14 days
Verified:Verified listing
VS
Keap logo

Keap

CRM

CRM and marketing automation platform for small businesses — formerly Infusionsoft.

Pricing:From $299/mo
Free trial:14 days
Verified:Verified listing

Our Verdict

folk CRM has the pricing advantage with a free tier.

Choose folk CRM if…

teams at the startups and small teams stage and budget-conscious buyers who want to start for free or at lower cost

Choose Keap if…

teams at the small to mid-sized businesses stage and teams that need more power and don't mind paying for it

Side-by-Side Comparison

Green highlight = advantage on that metric.

Pricing

Pricing model

folk CRM

Freemium

Keap

Subscription
Starting price

folk CRM

$20/mo

Keap

$299/mo
Free tier

folk CRM

Keap

Free trial

folk CRM

14 days

Keap

14 days

Ratings & Reviews

User rating

folk CRM

No reviews yet

Keap

No reviews yet

Features & Capabilities

Best for

folk CRM

startups and small teams

Keap

small to mid-sized businesses
Tracked features

folk CRM

4

Keap

9

Company

Founded

folk CRM

2020

Keap

2001
Verified listing

folk CRM

Keap

Key Differences

folk CRM

Freemium

Pricing model

Keap

Subscription

folk CRM

$20/mo

Starting price

Keap

$299/mo

folk CRM

4 tracked features

Feature breadth

Keap

9 tracked features

folk CRM logo

folk CRM is best for…

Early-stage startups and small teams
Teams that want to start for free

Strengths

  • Extremely clean and easy to use
  • AI contact enrichment
  • Works with Gmail and LinkedIn
  • Flexible custom fields
Keap logo

Keap is best for…

Small to mid-sized businesses (SMBs)

Strengths

  • Powerful marketing automation for service businesses
  • CRM email invoicing and payments in one
  • Long-standing platform with large community
  • Good for complex nurture sequences

Pricing Comparison

folk CRM logo

folk CRM

From $20/mo

Free for 1 user up to 100 contacts. Standard from $20/user/month.

Free tierYes
Free trial14 days
Open sourceNo
View folk CRM pricing ↗
Keap logo

Keap

From $299/mo

Pro plan from $299/month for 2 users and 1,500 contacts.

Free tierNo
Free trial14 days
Open sourceNo
View Keap pricing ↗

Pricing information is verified periodically. Visit each vendor's pricing page for current rates and plan details.

Feature Comparison

Only in folk CRM

  • API Access

Both tools

  • Contact Management
  • Pipeline Management
  • Email Sequences

Only in Keap

  • Email Marketing
  • Marketing Automation
  • Landing Pages
  • Invoicing
  • Workflow Automation
  • Payment Processing

Alternatives & More Comparisons

Frequently Asked Questions

What is the main difference between folk CRM and Keap?
folk CRM has the pricing advantage with a free tier. Choose folk CRM if you need it for teams at the startups and small teams stage and budget-conscious buyers who want to start for free or at lower cost. Choose Keap if you need it for teams at the small to mid-sized businesses stage and teams that need more power and don't mind paying for it.
Is folk CRM cheaper than Keap?
folk CRM is cheaper at From $20/mo vs From $299/mo. Note that pricing tiers vary — check each vendor's current pricing page for up-to-date details.
Can I switch from folk CRM to Keap?
Yes — most teams can migrate from folk CRM to Keap with a data export/import process. Check whether both tools support CSV or API data export before starting. Keap offers a free trial, so you can test it before cancelling folk CRM.
Does folk CRM or Keap offer a free trial?
Both folk CRM (14 days) and Keap (14 days) offer free trials. Try both before committing.

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