GetResponse vs Klaviyo2026
GetResponse
Email Marketing
All-in-one email marketing with landing pages, webinars, and automation in one platform.
Klaviyo
Email Marketing
The e-commerce email and SMS marketing platform used by 150,000+ Shopify and DTC brands.
Our Verdict
GetResponse has the pricing advantage with a free tier.
Choose GetResponse if…
teams at the small to mid-sized businesses stage
Choose Klaviyo if…
teams at the small to mid-sized businesses stage
Side-by-Side Comparison
Green highlight = advantage on that metric.
| Feature | GetResponse | Klaviyo |
|---|---|---|
| Pricing | ||
| Pricing model | Freemium | Freemium |
| Starting price | $19/mo | $20/mo |
| Free tier | ||
| Free trial | ||
| Ratings & Reviews | ||
| User rating | No reviews yet | No reviews yet |
| Features & Capabilities | ||
| Best for | small to mid-sized businesses | small to mid-sized businesses |
| Tracked features | 11 | 13 |
| Company | ||
| Founded | 1998 | 2012 |
| Verified listing | ||
Pricing
GetResponse
FreemiumKlaviyo
FreemiumGetResponse
$19/moKlaviyo
$20/moGetResponse
Klaviyo
GetResponse
Klaviyo
Ratings & Reviews
GetResponse
No reviews yetKlaviyo
No reviews yetFeatures & Capabilities
GetResponse
small to mid-sized businessesKlaviyo
small to mid-sized businessesGetResponse
11Klaviyo
13Company
GetResponse
1998Klaviyo
2012GetResponse
Klaviyo
Key Differences
GetResponse
11 tracked features
Klaviyo
✓13 tracked features
GetResponse is best for…
Strengths
- Includes webinar hosting
- Good landing page builder
- AI email generator
- Free plan available
Klaviyo is best for…
Strengths
- Best e-commerce data integration of any email platform
- Pre-built revenue-generating flows
- Predictive analytics for LTV and churn
- Email and SMS in one platform
Pricing Comparison
GetResponse
From $19/mo
Free for up to 500 contacts. Email Marketing from $19/month.
Klaviyo
From $20/mo
Free for up to 250 contacts. Email from $20/month for 500 contacts.
Pricing information is verified periodically. Visit each vendor's pricing page for current rates and plan details.
Feature Comparison
Only in GetResponse
- Landing Pages
- Video Conferencing
- Pop-ups & Forms
Both tools
- Email Marketing
- Marketing Automation
- Email Templates
- A/B Testing
- List Segmentation
- Transactional Email
- API Access
- Push Notifications
Only in Klaviyo
- SMS Marketing
- Abandoned Cart Recovery
- Drip Campaigns
- Send Time Optimisation
- Dashboard & Reporting
Frequently Asked Questions
- What is the main difference between GetResponse and Klaviyo?
- GetResponse has the pricing advantage with a free tier. Choose GetResponse if you need it for teams at the small to mid-sized businesses stage. Choose Klaviyo if you need it for teams at the small to mid-sized businesses stage.
- Is GetResponse cheaper than Klaviyo?
- GetResponse is cheaper at From $19/mo vs From $20/mo. Note that pricing tiers vary — check each vendor's current pricing page for up-to-date details.
- Can I switch from GetResponse to Klaviyo?
- Yes — most teams can migrate from GetResponse to Klaviyo with a data export/import process. Check whether both tools support CSV or API data export before starting. It's advisable to run both tools in parallel for a short period to verify your data migrated correctly.