Mailchimp vs Moosend2026
Mailchimp
Email Marketing
The world's most popular email marketing platform with automation, landing pages, and a website builder.
Moosend
Email Marketing
Affordable email marketing and automation platform with a generous free plan and landing page builder.
Our Verdict
Moosend is the more affordable option with a free tier.
Choose Mailchimp if…
teams at the small to mid-sized businesses stage
Choose Moosend if…
teams at the small to mid-sized businesses stage
Side-by-Side Comparison
Green highlight = advantage on that metric.
| Feature | Mailchimp | Moosend |
|---|---|---|
| Pricing | ||
| Pricing model | Freemium | Freemium |
| Starting price | $13/mo | $9/mo |
| Free tier | ||
| Free trial | ||
| Ratings & Reviews | ||
| User rating | No reviews yet | No reviews yet |
| Features & Capabilities | ||
| Best for | small to mid-sized businesses | small to mid-sized businesses |
| Tracked features | 11 | 7 |
| Company | ||
| Founded | 2001 | 2011 |
| Verified listing | ||
Pricing
Mailchimp
FreemiumMoosend
FreemiumMailchimp
$13/moMoosend
$9/moMailchimp
Moosend
Mailchimp
Moosend
Ratings & Reviews
Mailchimp
No reviews yetMoosend
No reviews yetFeatures & Capabilities
Mailchimp
small to mid-sized businessesMoosend
small to mid-sized businessesMailchimp
11Moosend
7Company
Mailchimp
2001Moosend
2011Mailchimp
Moosend
Key Differences
Mailchimp
$13/mo
Moosend
✓$9/mo
Mailchimp
11 tracked features✓
Moosend
7 tracked features
Mailchimp is best for…
Strengths
- Very easy for beginners
- Generous free plan
- Huge template library
- Strong e-commerce integrations
Moosend is best for…
Strengths
- Very generous free plan up to 1,000 subscribers
- Strong automation for the price
- Landing page builder included
- Excellent deliverability
Pricing Comparison
Mailchimp
From $13/mo
Free for up to 500 contacts. Essentials from $13/month.
Moosend
From $9/mo
Free for up to 1,000 subscribers. Pro from $9/month.
Pricing information is verified periodically. Visit each vendor's pricing page for current rates and plan details.
Feature Comparison
Only in Mailchimp
- A/B Testing
- Pop-ups & Forms
- Zapier Integration
- Social Scheduling
Both tools
- Email Marketing
- Email Templates
- Marketing Automation
- Landing Pages
- List Segmentation
- API Access
- Transactional Email
Alternatives & More Comparisons
Alternatives to Mailchimp
Alternatives to Moosend
Frequently Asked Questions
- What is the main difference between Mailchimp and Moosend?
- Moosend is the more affordable option with a free tier. Choose Mailchimp if you need it for teams at the small to mid-sized businesses stage. Choose Moosend if you need it for teams at the small to mid-sized businesses stage.
- Is Mailchimp cheaper than Moosend?
- Moosend is cheaper at From $9/mo vs From $13/mo. Note that pricing tiers vary — check each vendor's current pricing page for up-to-date details.
- Can I switch from Mailchimp to Moosend?
- Yes — most teams can migrate from Mailchimp to Moosend with a data export/import process. Check whether both tools support CSV or API data export before starting. It's advisable to run both tools in parallel for a short period to verify your data migrated correctly.
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