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Best Alternatives to HubSpot CRM

8 alternatives to HubSpot CRM — compared by pricing, features, and the use cases where each one is a better fit.

HubSpot CRM is free tier available crm software. The all-in-one CRM platform for marketing, sales, and customer service teams of every size. Teams typically look for alternatives when they outgrow the free tier's limits or paid tiers expensive at scale.

You're replacing

Pricing: Free tier available
Best for: All sizes
Trial: 14 days
Founded: 2006

Why teams look for HubSpot CRM alternatives:

  • Paid tiers expensive at scale
  • Marketing Hub contact limits frustrating
  • Onboarding fees on Professional plans
  • Can feel bloated for basic CRM needs

All HubSpot CRM Alternatives (8)

Top Pick
Pipedrive logo

Pipedrive

Direct alternative

A sales-focused CRM built to help small and mid-size teams close more deals with less admin.

From $14/mo14-day trial✓ Verified
Close CRM logo

Close CRM

Direct alternative

A CRM built for inside sales teams with calling, SMS, and email all in one inbox.

From $49/mo14-day trial✓ Verified
ClearCRM logo

ClearCRM

Direct alternative

Simple, affordable CRM for small businesses that need contact management without the complexity.

From $15/mo14-day trial✓ Verified
Salesforce logo

Salesforce

Direct alternative

The world's #1 CRM platform — the enterprise standard for sales, service, and marketing automation.

From $25/mo30-day trial✓ Verified
Freshsales logo

Freshsales

Direct alternative

AI-powered CRM by Freshworks with built-in phone, email, and chat for sales teams.

Free tier available21-day trial✓ Verified
Keap logo

Keap

Direct alternative

CRM and marketing automation platform for small businesses — formerly Infusionsoft.

From $299/mo14-day trial✓ Verified
folk CRM logo

folk CRM

Direct alternative

Lightweight CRM built for relationship-driven teams — agencies, investors, sales, and recruiters.

Free tier available14-day trial✓ Verified
Zoho CRM logo

Zoho CRM

Direct alternative

Feature-rich CRM for small and mid-size businesses at a fraction of Salesforce's cost.

Free tier available15-day trial✓ Verified

Cheaper Alternatives to HubSpot CRM

These tools cost less than HubSpot CRM's Free tier available pricing, or offer a free tier.

Pipedrive logo

Pipedrive

From $14/mo

A sales-focused CRM built to help small and mid-size teams close more deals with less admin.

Freshsales logo

Freshsales

Free tier available

AI-powered CRM by Freshworks with built-in phone, email, and chat for sales teams.

folk CRM logo

folk CRM

Free tier available

Lightweight CRM built for relationship-driven teams — agencies, investors, sales, and recruiters.

Zoho CRM logo

Zoho CRM

Free tier available

Feature-rich CRM for small and mid-size businesses at a fraction of Salesforce's cost.

Free Alternatives to HubSpot CRM

Tools with a genuine free plan or open-source version — no credit card required.

Freshsales logo

Freshsales

Free tier available

AI-powered CRM by Freshworks with built-in phone, email, and chat for sales teams.

folk CRM logo

folk CRM

Free tier available

Lightweight CRM built for relationship-driven teams — agencies, investors, sales, and recruiters.

Zoho CRM logo

Zoho CRM

Free tier available

Feature-rich CRM for small and mid-size businesses at a fraction of Salesforce's cost.

Simpler Alternatives to HubSpot CRM

Lighter-weight tools with less setup — good if HubSpot CRM feels like overkill for your team.

Close CRM logo

Close CRM

From $49/mo

A CRM built for inside sales teams with calling, SMS, and email all in one inbox.

folk CRM logo

folk CRM

Free tier available

Lightweight CRM built for relationship-driven teams — agencies, investors, sales, and recruiters.

Best CRM Alternatives for SMBs

Alternatives to HubSpot CRM designed for small and mid-sized businesses — better fit if you don't need enterprise features.

Pipedrive logo

Pipedrive

From $14/mo

A sales-focused CRM built to help small and mid-size teams close more deals with less admin.

Close CRM logo

Close CRM

From $49/mo

A CRM built for inside sales teams with calling, SMS, and email all in one inbox.

ClearCRM logo

ClearCRM

From $15/mo

Simple, affordable CRM for small businesses that need contact management without the complexity.

Freshsales logo

Freshsales

Free tier available

AI-powered CRM by Freshworks with built-in phone, email, and chat for sales teams.

Keap logo

Keap

From $299/mo

CRM and marketing automation platform for small businesses — formerly Infusionsoft.

folk CRM logo

folk CRM

Free tier available

Lightweight CRM built for relationship-driven teams — agencies, investors, sales, and recruiters.

Compare HubSpot CRM Head-to-Head

Side-by-side comparisons across pricing, features, and ratings.

Frequently Asked Questions

What are the best alternatives to HubSpot CRM?
The top alternatives to HubSpot CRM are Pipedrive, Close CRM, ClearCRM. Each offers a different approach to pricing and features — use the comparison links on this page to put them side-by-side before deciding.
Is there a free alternative to HubSpot CRM?
Yes — Freshsales offers a free tier. Check its tool page for feature limits on the free plan. Other free options are listed in the "Free Alternatives" section above.
Why do teams switch away from HubSpot CRM?
Common reasons include: paid tiers expensive at scale; marketing hub contact limits frustrating. Before switching, use the comparison pages on this site to verify whether an alternative actually solves the specific issue you're facing.
What is the best HubSpot CRM alternative for small teams?
Pipedrive is a strong option for small teams — it's positioned for SMBs and starts at from $14/mo. Compare HubSpot CRM vs Pipedrive using the comparison link on this page.
How do I switch from HubSpot CRM to an alternative?
Most CRM tools support CSV or API data export. Before switching: (1) export all your data from HubSpot CRM, (2) sign up for a free trial of your chosen alternative, (3) test the import before cancelling HubSpot CRM. Use the comparison pages on this site to verify feature parity before committing.

Explore HubSpot CRM